From Germany’s best-known flirt coach to international stages.

Horst Wenzel founded Flirt University in his early twenties — and became the coach German television calls when love needs explaining. Fifteen years, thousands of coaching clients and more than 200 media appearances later — from ARD, ZDF and RTL to the BBC, The New York Times and The Washington Post — his field has never changed: how strangers become close.

What changed is who asks for it. Companies noticed that the mechanics of attraction — attention, trust, timing — are the mechanics of selling and leading. Executives noticed that the one skill money can’t delegate is connection. Today Horst works in two worlds: on stage for organisations that want their people to connect better, and privately with clients who want the same thing for their own life.

He has lectured at the University of Bonn, FHM Cologne, Fresenius University and HSO Switzerland, works in fluent German and English, is based in Cologne, and boards planes.